Workshop Description
This workshop is designed to enable the medical representatives an experience in building marketing and sales approach for reaching and engaging customers in the pharmaceutical market. Attendees will gain a deeper understanding of the buying psychology motivating today’s prospective buyers, and how to offer them a high-value prospective customer experiences and aligned sales and marketing engagements to ensure they can reach their objectives. Sales and marketing integration is a crucial need to align resources and communication towards the company objectives and vision.
Learning Objective
The delegates will:
- Better communicate internally across two different departments
- Align complementary corporate objectives
- Approach customers with a lot of synergy of efforts and achievements