Letter from the COO
Look inside, reflect and find your strength. One of the most important personal principles is that your weakest aspect might limit your ability to take advantage of your strongest aspect. So while you capitalize on your strengths, your ability to do that will be largely affected by how you handle your weakness. Accordingly, to improve results you need to work on your weakest aspect. This could help in two ways: first, by improving your weak aspects, you prevent them from getting in the way of your strengths. Second, if you work on them hard enough, you can turn them into secondary strengths. Having said that, developing multiple strengths will help diversify your competitive strengths.
Personal and career development is very essential for your self-growth, your advancement within the company or organization, and is vital for the progress of your organization. Target your goals, take hold of your future and find the training that helps you grow and develop.
This is absolutely applicable to companies as well. Career development and training are vital for companies that aim at progressing and succeeding. Organizations need to identify their strength and weaknesses and their employees' weak points and strength, and then follow by starting a well-organized development program. Training needs to concentrate on refining and improving the current performance in an organization, as well as work on the skill sets anticipated for future competencies necessary for the organization.
This is important to increase productivity, optimize the use of resources, and build a well-rounded and successful organization.
Best regards,
Amal
_______________________________________
OUR TEAM
Chief Operating Officer (COO)
COO is a results-driven manager and a strong believer in the importance of continuous development and advancement. A graduate of Massachusetts College of Pharmacy in Boston in 1992, she completed an Executive MBA degree at AUB in 2011 and has more than 15 years of professional experience in the pharmaceutical industry.
She is a focused manager with high leadership capabilities, a vision, entrepreneurial skills, and operational excellence. Her personal qualities bring onboard managerial experience that has lead companies development from a start-up to a mid-sized operation with a substantial growth in the number of employees, companies represented, products registered, and in turnover.
She is a highly assertive person with expertise in new business initiation and development, with several proven business competences including Business Planning, Business Operations, Project Management, and Team Management.
Plans and controls product budgets, and partners with the marketing department to implement broad marketing strategies and programs and set forecasts that help maximize profitability and revenue without compromising the results. She plans, leads, manages and controls the sales planning to achieve sales and profit objectives. She coordinates the distribution process to ensure the appropriate supply chain management and customer satisfaction; as well as oversees the regulatory department growth and development.
Sales Techniques and Soft Skills Specialists
Our specialists are multi-skilled professionals. They started their career with pharmaceuticals in sales where they learned and practiced communication, customer service, leadership and supervisory skills to move then to passing the knowledge by giving training and medical professionals.
After finding the passion in positively influencing people, they joined the training and consultancy field. Our specialists are recognized for their ability to pass on learning with clarity, humor and motivation. They mastered different soft skills topics including sales, coaching, leadership, conflict management, time management and others.
Regulatory Affairs Pharmaceutical Specialists
Our specialists gained long years of experience as regulatory experts for the markets of the Middle East and North Africa; through which they addressed all the regulatory aspects for the region. They insured regulatory approvals of innovative and generic products, biotechnology, medical devices and food supplements.
They have full knowledge of regulatory guidelines and trends through participation in regional working groups, conferences and workshops.
Supply Chain Management Specialists
Our specialists are proactive and analytical people who have extensive experience in the “Supply Chain Management” industry. They have a diversified experience through all the sub-divisions of the supply chain management. This covers planning and forecasting as well as the talent of import / export of diversified products to the MENA region, not to forget the logistics part that has to be kept in its best shapes for better handling of the products. This has been well empowered by related trainings and enriched by the highest level of know-how exposure.
Marketing and Management Specialists
Our specialists are highly accomplished visionary professionals. They combine outstanding, sales, marketing and medical talents with high calibre qualifications. Also, results oriented, decisive leaders, with proven success in establishing a lasting presence in new markets, identifying growth opportunities and initiating strong business alliances. They are able to develop excellent relations to drive profits. Thrive in dynamically changing environments requiring focussed decision making.
Combining the practical in-market success with the knowledge and high calibre education and training, has resulted in the creation of outstanding training capabilities.
Part of their experience is product positioning, market segmentation and branding. Initiate a critical review process of marketing activities and identifying potential for improvement.
Human Resources and Payroll Specialists
Our specialists have extremely driven personality to deliver excellence and quality in all the tasks they manage and the services they deliver
The scope of their work includes employee and labor relations, integration, HR compliance audits, employee handbooks, personnel policies and procedures, recruitment and selection assignments, job descriptions and workforce analysis, employee benefits and payroll administration, and HR information systems/technology.
Finance Specialists
Our specialists have years of experience in managing financial resources and coordinating financial and procurement reporting processes. They have career long responsibility for financial performance and cost management while realizing development and investment objectives. Also, highly experienced in developing new project proposals and contracts, multi-year plans and budgets, and development strategies.They help in developing financial understanding taking into perspective how decisions affect and improve organization’s financial performance.